Corpus ID: 153217656

Nature Inspired Guidelines to Effectively Communicate Sustainability Messages

@inproceedings{Altmann2010NatureIG,
  title={Nature Inspired Guidelines to Effectively Communicate Sustainability Messages},
  author={Andreas Altmann and Maya Givon and H. Shand},
  year={2010}
}
Communication patterns in nature were studied in order to address the challenge of effectively communicating sustainability messages. Fourteen patterns were found in nature and translated into user-friendly guidelines called Guidelines for Effective Communication of Sustainability Messages. These Guidelines were given to sustainability experts and peers for overall feedback and insights. Their responses showed that these Guidelines could be used to improve communication of sustainability… Expand

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