Multi-objective marketing planning inventory model: A geometric programming approach

@article{Islam2008MultiobjectiveMP,
  title={Multi-objective marketing planning inventory model: A geometric programming approach},
  author={Sahidul Islam},
  journal={Applied Mathematics and Computation},
  year={2008},
  volume={205},
  pages={238-246}
}
In this paper, we have formulated a multi-objective marketing planning inventory model under the limitations of space capacity and the total allowable shortage cost constraints. Here, we have discussed multi-objective geometric programming problem based on global criterion method. The different objective functions are combined to a single objective function by global criterion method. Geometric programming technique is used to find the optimal solutions for different preferences on objective… CONTINUE READING