Motivations and Challenges for Engineer-to-Order Companies Moving toward Mass Customization

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@inproceedings{Duchi2014MotivationsAC, title={Motivations and Challenges for Engineer-to-Order Companies Moving toward Mass Customization}, author={Aldo Duchi and Golboo Pourabdollahian and Davide Sili and Matteo Cioffi and Marco Taisch and Paul Sch{\"{o}nsleben}, booktitle={APMS}, year={2014} }