Modeling the efficacy of persuasive strategies for different gamer types in serious games for health

@article{Orji2014ModelingTE,
  title={Modeling the efficacy of persuasive strategies for different gamer types in serious games for health},
  author={Rita Orji and Julita Vassileva and Regan Lee Mandryk},
  journal={User Modeling and User-Adapted Interaction},
  year={2014},
  volume={24},
  pages={453-498}
}
Persuasive games for health are designed to alter human behavior or attitude using various Persuasive Technology (PT) strategies. Recent years have witnessed an increasing number of such games, which treat players as a monolithic group by adopting a one-size-fits-all design approach. Studies of gameplay motivation have shown that this is a bad approach because a motivational approach that works for one individual may actually demotivate behavior in others. In an attempt to resolve this weakness… CONTINUE READING
Highly Cited
This paper has 127 citations. REVIEW CITATIONS
Recent Discussions
This paper has been referenced on Twitter 6 times over the past 90 days. VIEW TWEETS
66 Extracted Citations
70 Extracted References
Similar Papers

Citing Papers

Publications influenced by this paper.
Showing 1-10 of 66 extracted citations

127 Citations

020406020142015201620172018
Citations per Year
Semantic Scholar estimates that this publication has 127 citations based on the available data.

See our FAQ for additional information.

Referenced Papers

Publications referenced by this paper.
Showing 1-10 of 70 references

smartpls.de—next generation path modeling

  • C. M. Ringle, S. Wende, J. Becker
  • http://www.smartpls.de
  • 2005
Highly Influential
7 Excerpts

A second generation little jiffy

  • H. F. Kaiser
  • 1970
Highly Influential
3 Excerpts

Bibliographic analysis of persuasive systems: techniques, methods and domains of application

  • I. Wiafe, K. Nakata
  • Persuasive Technology, pp
  • 2012
Highly Influential
3 Excerpts

Online game player personality and real-life need fulfillment

  • C. Teng
  • J. Cyber Soc. Educ
  • 2009
Highly Influential
3 Excerpts

Similar Papers

Loading similar papers…