Modeling Alternative Futures with General Morphological Analysis

  title={Modeling Alternative Futures with General Morphological Analysis},
  author={Tom Ritchey},
  journal={World Future Review},
  pages={83 - 94}
  • Tom Ritchey
  • Published 1 February 2011
  • Materials Science
  • World Future Review
General morphological analysis (GMA) is a method for systematically structuring and analyzing the total set of relationships contained in multi-dimensional, non-quantifiable problem complexes. During the past 15 years, GMA has been extended, computerized and applied to long-term strategy management and organizational structuring. It is especially useful for developing scenario models and mapping alternative futures. This article outlines the fundamentals of the morphological approach and… 

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