Megastudies improve the impact of applied behavioural science.

  title={Megastudies improve the impact of applied behavioural science.},
  author={Katherine L. Milkman and Dena M. Gromet and Hung-Yao Ho and Joseph S. Kay and Timothy W Lee and Pepi Pandiloski and Yeji Park and Aneesh Rai and Max H. Bazerman and John Beshears and Lauri Bonacorsi and Colin Camerer and Edward Chang and Gretchen B. Chapman and Robert B. Cialdini and Hengchen Dai and Lauren Eskreis-Winkler and Ayelet Fishbach and James Jonathan Gross and Samantha Horn and Alexa Hubbard and Steven J. Jones and Dean S. Karlan and Tim Kautz and Erika L. Kirgios and Joowon Klusowski and Ariella S. Kristal and Rahul Ladhania and George Loewenstein and Jens Ludwig and Barbara A. Mellers and Sendhil Mullainathan and Silvia Saccardo and Jann Spiess and Gaurav Suri and Joachim H. Talloen and Jamie L Taxer and Yaacov Trope and Pallavi V. Kulkarni and Kevin G. M. Volpp and Ashley V. Whillans and Jonathan Zinman and Angela L. Duckworth},
Policy-makers are increasingly turning to behavioural science for insights about how to improve citizens' decisions and outcomes1. Typically, different scientists test different intervention ideas in different samples using different outcomes over different time intervals2. The lack of comparability of such individual investigations limits their potential to inform policy. Here, to address this limitation and accelerate the pace of discovery, we introduce the megastudy-a massive field… 

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