Mega-Sporting Events in Asia — Impacts on Society, Business and Management: An Introduction

  title={Mega-Sporting Events in Asia — Impacts on Society, Business and Management: An Introduction},
  author={Harald Dolles and Sten S{\"o}derman},
  journal={Asian Business \& Management},
Mega-sporting events today are central stages that not only feature professional athletes representing their country in competing for excellence, but also provide host nations with a universally legitimate way to present and promote their national identities and cultures on a global scale. This introduction to the special issue of Asian Business & Management on ‘Mega-sporting events in Asia’ suggests insights into the emerging field of research related to mega-events and sport and summarizes… 

Leveraging of the Olympic Games on Mega-Sporting Events: A Strategic Framework for the Development of Sport

Mega-sporting events can be described by their leveraging and intricacy in management and delivery. This article reviews the literature on the characteristics of such events and, drawing specific

Addressing ecology and sustainability in mega-sporting events: The 2006 football World Cup in Germany

Abstract For the first time in the history of FIFA (Fédération Internationale de Football Association), the football (soccer) World Cup held in Germany 2006 specifically addressed environmental

Sport as a Business: Introduction

The role of sport is concrete in business terms, quotes Eric Falt, United Nations (UN) Director of Communications (2004): It is an industry with unparalleled global reach and power. Globally,

Entrepreneurs’ perceptions of official sporting events’ capacity to promote their business in the long term

Abstract Academic literature includes numerous studies on the assessment of the economic impacts of sporting events. Some of these impacts are only temporary and don’t produce a lasting effect on the

Perceptions of the Impacts of Major Commercial Sport Events

Governments worldwide have been encouraged to subsidize events, build stadia and arenas and engage in highly competitive and costly bidding processes by the expectation that benefits will accrue from

International place branding through sporting events: a British perspective of the 2008 Beijing Olympics

Abstract The goal of this study is to examine if hosting major sporting events represents a relevant strategy to brand a place ‘internationally’ through brand association transfer and to identify

How mass media frames the mega sporting event:the case of the 17th Incheon Asian Games 2014

IntroductionThe Asian Games, also known as Asiad, is the second biggest multi-sports event following the Olympic Games. According to the China Central Television (CCTV) (2011), more than 847 million

The 2012 London Olympics: Commercial Partners, Environmental Sustainability, Corporate Social Responsibility and Outlining the Implications

Historically, the Olympic Games have had a tremendous impact on the economy, tourism industry and social and political aspects of a hosting nation. The Olympic Games are the most globally promoted

Legacy of Hallmark Events: Cross-Cultural Analysis Among Emerging Destinations

Destinations strive to host international hallmark events like the Olympic Games and FIFA World Cup™ to create a positive legacy. Hallmark events influence multiple domains of legacy (e.g. economic,

The business effects of mega-sporting events on host cities: an empirical view

The study is an empirical view of the important issue of the business effects of the mega-sporting events (MSEs), like the Olympic Games, on which there are favorable and unfavorable views, the



The global game of football: The 2002 World Cup and regional development in Japan

Analysis of major sports or 'mega'-events, including the Soccer World Cup, enables consideration of several overlapping and intersecting issues. These include: centre-periphery relationships related

Mega-Sporting Events in Developing Nations: Playing the Way to Prosperity?

Supporters of mega-sporting events such as the World Cup and Olympics claim that these events attract hoards of wealthy visitors and lead to lasting economic benefits for the host regions. Developing

Mega-Events: The effect of the world’s biggest sporting events on local, regional, and national economies

This paper provides an overview of the economics of sports mega-events as well as a review of the existing literature in the field. The paper describes why boosters’ ex ante estimates of the economic

Impacts of the Olympic Games as mega-events

Mega sporting events can be defined by their impacts and complexity in organisation and delivery. This paper reviews the literature on the features of such events and, drawing particular examples

The economic importance of major sports events: a case-study of six events

This paper reports the results of an economic impact assessment of six major sports events held in the UK in 1997. Major sports events are now regarded by many cities as a significant part of their

An Introduction to the Sociology of Sports Mega-Events 1

Acknowledgements. 1. An introduction to the sociology of sports mega-events: John Horne (University of Edinburgh, UK) and Wolfram Manzenreiter (University of Vienna, Austria). Part 1: Sports

The Sports Development Potential of Sports Event Volunteering: Insights from the XVII Manchester Commonwealth Games

Abstract The sports development implications of investment in major sports events are not well researched, in contrast to an examination of the economic impacts of events. A sample of volunteers at

Strategic fit in international sponsorship - the case of the Olympic Games in Beijing 2008

Action sports are beginning to acquire the status of mainstream sports and are increasingly recognised as a profitable enterprise by both the sports industry and the business industry. The purpose of

Global Sport: Identities, Societies, Civilizations

Preface. Introduction: Sports, Local Cultures and Global Processes. Part I: Conceptual and Theoretical Issues:. 1. Theorizing Sport in the Global Process. 2. Globalisation, Process Sociology and

The Economic Impact of Major Sports Events: A Review of Ten Events in the UK

Over recent years there has been a marked contrast between the discussions around the economic impact of major sports events in North America on the one hand and most of the rest of the world on the