Measuring the Utility of Search Engine Result Pages: An Information Foraging Based Measure

@inproceedings{Azzopardi2018MeasuringTU,
  title={Measuring the Utility of Search Engine Result Pages: An Information Foraging Based Measure},
  author={Leif Azzopardi and Paul Thomas and Nick Craswell},
  booktitle={SIGIR},
  year={2018}
}
Web Search Engine Result Pages (SERPs) are complex responses to queries, containing many heterogeneous result elements (web results, advertisements, and specialised "answers'') positioned in a variety of layouts. This poses numerous challenges when trying to measure the quality of a SERP because standard measures were designed for homogeneous ranked lists. In this paper, we aim to measure the utility and cost of SERPs. To ground this work we adopt the \CWL framework which enables a direct… CONTINUE READING
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