Measuring Visual Search Ability on the Web

Abstract

Findability belongs to key aspects of a webpage usability. When testing findability, the measured task times result not only from the design of a web page, but are influenced also by the individual differences in the participants? abilities, such as their visual search ability. In order to measure this ability, we designed a calibration procedure consisting… (More)
DOI: 10.1145/3030024.3038272

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