Material priming: The influence of mundane physical objects on situational construal and competitive behavioral choice

@article{Kay2004MaterialPT,
  title={Material priming: The influence of mundane physical objects on situational construal and competitive behavioral choice},
  author={A. Kay and S. Wheeler and J. Bargh and L. Ross},
  journal={Organizational Behavior and Human Decision Processes},
  year={2004},
  volume={95},
  pages={83-96}
}
  • A. Kay, S. Wheeler, +1 author L. Ross
  • Published 2004
  • Psychology
  • Organizational Behavior and Human Decision Processes
  • Abstract Inspired by potential theoretical linkages between nonconscious priming work in psychology and the anthropological emphasis on the impact of material culture, five studies were conducted to investigate the role of implicitly presented material objects and automatic processes in interpersonal and organizational contexts. These studies showed that exposure to objects common to the domain of business (e.g., boardroom tables and briefcases) increased the cognitive accessibility of the… CONTINUE READING

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