Marketplace of memory: what the brain fitness technology industry says about us and how we can do better.

  title={Marketplace of memory: what the brain fitness technology industry says about us and how we can do better.},
  author={Daniel R. George and Peter Whitehouse},
  journal={The Gerontologist},
  volume={51 5},
In the therapeutic void created by over 20 failed Alzheimer's disease drugs during the past decade, a new marketplace of "brain fitness" technology products has emerged. Ranging from video games and computer software to mobile phone apps and hand-held devices, these commercial products promise to maintain and enhance the memory, concentration, visual and spatial skills, verbal recall, and executive functions of individual users. It is instructive to view these products as sociocultural objects… 
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