Four sites in the Gulf of Santa Clara, northwestern coast of Sonora, Mexico, were sampled seasonally during 1995–1996. A total of 43 species of marine algae were determined, which are recorded for the first time for the area of study. The families with best representation are: Gracilariaceae and Cladophoraceae, each with 5 species; and Corallinaceae, Rhodomelaceae, and Ulvaceae, each with 3. The highest diversity was found in autumn, the lowest in summer. The sites with the low diversity were Piedras del Burro with 7 species and El Tornillal with 18. These places are broad beaches, composed of sand and with few pebbles. The higher diversity was found at Punta Gorda with 34 species and Piedras de La Salina with 26. These localities are characterized by relatively stable rocky substrates, with some intertidal pools. The most common species regardless to distribution and occurrence over time were: Spyridia filamentosa, Dictyota flabellata, Struveopsis robusta, Cladophora microcladioides and Enteromorpha linza. Rosenvingea antillarum and Cladophora vagabunda represent new records for the Gulf of California. Nine epiphytic species were identified, which were frequently observed on Gelidium crinale, Spyridia filamentosa and Dictyota flabellata.