Love it or hate it!: interactivity and user types


This paper investigates general and individual evaluations of User Experience (UX) with interactive web sites. A series of studies investigate user judgment on web sites with different interactivity levels over repeated exposures. The more interactive websites produced more positive affect, had better design quality ratings, which improved with exposure… (More)
DOI: 10.1145/2470654.2481282


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Citation Velocity: 11

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Cite this paper

@inproceedings{Hart2013LoveIO, title={Love it or hate it!: interactivity and user types}, author={Jennefer Hart and Alistair G. Sutcliffe and Antonella De Angeli}, booktitle={CHI}, year={2013} }