Like or Dislike? Affective Preference Modulates Neural Response to Others' Gains and Losses

@inproceedings{Wang2014LikeOD,
  title={Like or Dislike? Affective Preference Modulates Neural Response to Others' Gains and Losses},
  author={Yang Wang and Chen Qu and Qiuling Luo and Lulu Qu and Xuebing Li},
  booktitle={PloS one},
  year={2014}
}
Previous studies have demonstrated that the brain responds differentially to others' gains and losses relative to one's own, moderated by social context factors such as competition and interpersonal relationships. In the current study, we tested the hypothesis that the neural response to others' outcomes could be modulated by a short-term induced affective preference. We engaged 17 men and 18 women in a social-exchange game, in which two confederates played fairly or unfairly. Both men and… CONTINUE READING

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