Lifestyle segmentation of US food shoppers to examine organic and local food consumption.

Abstract

The food related lifestyle (FRL) model, widely used on European data, is applied to US data using a modified survey instrument to examine organic and local food consumption. Since empirical studies indicate these shoppers are motivated by environmental and health concerns and limited by access, the conceptual framework employs an environmental behavior… (More)
DOI: 10.1016/j.appet.2011.03.012

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