La Responsabilidad Social Corporativa en las Radio-Televisiones Públicas de Europa
@inproceedings{Lombao2013LaRS, title={La Responsabilidad Social Corporativa en las Radio-Televisiones P{\'u}blicas de Europa}, author={Tania F. Lombao and Francisco Campos Freire}, year={2013} }
La Responsabilidad Social Corporativa (RSC) es el compromiso voluntario de conducta responsable y evaluable de una empresa, mas alla de lo establecido por las leyes, para satisfacer las expectativas de los grupos de interes con los que interactua. Este modelo de gestion nacio para solucionar los problemas de reputacion y credibilidad de las empresas privadas, si bien recientemente fue asumido por organizacionesde titularidad publica con el mismo objetivo.El concepto se extendio con rapidez…
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