It's All in the Game: A 3D Learning Model for Business Ethics

@article{Jagger2016ItsAI,
  title={It's All in the Game: A 3D Learning Model for Business Ethics},
  author={Suzy Jagger and Haytham Siala and Diane Sloan},
  journal={Journal of Business Ethics},
  year={2016},
  volume={137},
  pages={383-403}
}
How can we improve business ethics education for the twenty first century? This study evaluates the effectiveness of a visual case exercise in the form of a 3D immersive game given to undergraduate students at two UK Universities as part of a mandatory business ethics module. We propose that due to evolving learning styles, the immersive nature of interactive games lends itself as a vehicle to make the learning of ethics more ‘concrete’ and ‘personal’ and therefore more engaging. To achieve… CONTINUE READING
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