Investigating Motivations for Women’s Skin Bleaching in Tanzania

@article{Lewis2011InvestigatingMF,
  title={Investigating Motivations for Women’s Skin Bleaching in Tanzania},
  author={Kelly M. Lewis and Navit Robkin and Karie A Gaska and Lillian Carol Njoki},
  journal={Psychology of Women Quarterly},
  year={2011},
  volume={35},
  pages={29 - 37}
}
Why do many African women continue to use damaging skin-bleaching cosmetics that contain dangerous chemicals (e.g., mercury) that may increase their rates of infertility, skin cancer, and serious skin/brain/kidney disease? To address this question, our study investigated motivations driving the preservation of skin-bleaching practices in Tanzania. We conducted qualitative interviews with 42 urban women in Dar es Salaam who reported engaging in skin-bleaching practices and who were a subset of a… 

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