Investigating Hegemonic Masculinity: Portrayals of Masculinity in Men’s Lifestyle Magazines

@article{Ricciardelli2010InvestigatingHM,
  title={Investigating Hegemonic Masculinity: Portrayals of Masculinity in Men’s Lifestyle Magazines},
  author={Rose Ricciardelli and Kimberley A. Clow and Philip White},
  journal={Sex Roles},
  year={2010},
  volume={63},
  pages={64-78}
}
A content analysis of eight different men’s lifestyle magazines sold in Canada between November 2004 and August 2006 was conducted to explore how masculinities are currently being portrayed in regards to the body, aesthetics and grooming, and fashion. Findings suggest that different men’s magazines represent different forms of masculinity but elements of hegemonic masculinity (culturally normative ideals of masculinity within a structure of social relations where some men are subordinated) are… 
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