Integrating and customizing heterogeneous e-commerce applications

  title={Integrating and customizing heterogeneous e-commerce applications},
  author={Anat Eyal and Tova Milo},
  journal={The VLDB Journal},
A broad spectrum of electronic commerce applications is currently available on the Web, providing services in almost any area one can think of. As the number and variety of such applications grow, more business opportunities emerge for providing new services based on the integration and customization of existing applications. (Web shopping malls and support for comparative shopping are just a couple of examples.) Unfortunately, the diversity of applications in each specific domain and the… CONTINUE READING