Information quality and effectiveness for more rapid adoption decisions by farmers

@article{Llewellyn2007InformationQA,
  title={Information quality and effectiveness for more rapid adoption decisions by farmers},
  author={R. Llewellyn},
  journal={Field Crops Research},
  year={2007},
  volume={104},
  pages={148-156}
}
  • R. Llewellyn
  • Published 2007
  • Business
  • Field Crops Research
  • The slow adoption rates for many agricultural practices are often a source of frustration for researchers and extension agents. An information and learning-based approach is used to describe the adoption decision-making process and why some innovations, even if apparently profitable, may not be adopted. Recent studies of the adoption (or non-adoption) of agronomic innovations in Australia are used to demonstrate steps that can be used to identify specific factors in the adoption decision that… CONTINUE READING
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