Information, Interactivity, and Social Media

  title={Information, Interactivity, and Social Media},
  author={Y. Ariel and Ruth Avidar},
  journal={Atlantic Journal of Communication},
  pages={19 - 30}
The aim of this paper is to provide a conceptual theoretical framework to the term “social” in a social media context. This is done by exploring the relationship between three central terms in a social media environment: information, interactivity, and sociability. We suggest a model that describes the relations between these terms in a social media context. As the model suggests, information is the basic unit of a communication process, but social media users are the ones that decide whether… Expand
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