Corpus ID: 157201582

Inbound Marketing - the most important digital marketing strategy

@article{Loredana2017InboundM,
  title={Inbound Marketing - the most important digital marketing strategy},
  author={Patrutiu-Baltes Loredana},
  journal={Bulletin of the Transilvania University of Brasov. Series V : Economic Sciences},
  year={2017},
  pages={61-68}
}
  • Patrutiu-Baltes Loredana
  • Published 2017
  • Economics
  • Bulletin of the Transilvania University of Brasov. Series V : Economic Sciences
  • Digital marketing has a major importance in the marketing strategy of any company regardless of sector, size or country of origin. Thus, more than ever, in order to remain competitive, companies are forced to exploit this form of marketing, which essentially can bring huge benefits at low costs. The main form of digital marketing is the inbound marketing, which represents an organic marketing form, based on the close relationship between the company and its prospects or customers, who have… CONTINUE READING
    23 Citations
    The Most Effective Digital Marketing Strategies & Approaches : A Review of Literature
    • 3
    • Highly Influenced
    • PDF
    Digital inbound marketing: Measuring the economic performance of grocery e-commerce in Europe and the USA
    • 1
    Marketing Strategies in the Age of Technology

    References

    SHOWING 1-10 OF 10 REFERENCES
    Adapting to Markets Repackaging Commercials
    • research-online-making-big-purchases> [Accessed
    • 2016
    De ce este necesara prezenta in prima pagina Google
    • 2016
    Ecommerce consumer reviews: why you need them and how
    • use-search-engines-for-purchase-decisions/> [Accessed
    • 2016
    Marketing Industry in the Digital Era
    • to-use-them/>[Accessed
    • 2016
    Redefining Management Practices and Marketing
    • prezenta-in-prima-pagina-din-google> [Accessed
    • 2016
    What is inbound marketing ? And how can it help you , specifically ? 89 percent of consumers use search engines for purchase decisions
    • 2016
    New Study : Data Reveals 67 % of Consumers are Influenced by Online Reviews [ online ]
    • 2015
    New Study : Data Reveals 67 % of Consumers are Influenced by Online Reviews [ online ]
    • 2015
    Study : 81 % research online before making big purchases
    • 2013
    Inbound Marketing - Explore the Strategy of Inbound Marketing