Impediments to Digital Distribution for Software and Books

@article{MacInnes2005ImpedimentsTD,
  title={Impediments to Digital Distribution for Software and Books},
  author={I. MacInnes and K. Kongsmak and R. Heckman},
  journal={International Journal on Media Management},
  year={2005},
  volume={7},
  pages={75 - 85}
}
  • I. MacInnes, K. Kongsmak, R. Heckman
  • Published 2005
  • Business
  • International Journal on Media Management
  • One of the greatest benefits of electronic commerce occurs when physical processes and products are replaced with digital ones. Digital distribution eliminates manufacturing and shipping costs as well as related intermediary margins. The software and book industries, among others, should be able to take advantage of these economies but for the most part have not. Impediments to digital distribution include the benefits of in-person browsing and demonstration, user readiness, device… CONTINUE READING

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