Impacts of Forced Serious Game Play on Vulnerable Subgroups

@article{Heeter2011ImpactsOF,
  title={Impacts of Forced Serious Game Play on Vulnerable Subgroups},
  author={Carrie Heeter and Yu-Hao Lee and Brian Magerko and Ben Medler},
  journal={IJGCMS},
  year={2011},
  volume={3},
  pages={34-53}
}
Three vulnerable subgroups of players (non-gamers, resistant players, and females) were studied to understand how each approaches and plays serious games. The authors explore forced (required) play using four different online casual games. Their research strongly suggests that the most important threat to a serious game’s impact is when players dislike the game. Serious games are less effective for players who dislike a game and most effective for those who like the game. Non-gamers were at a… CONTINUE READING

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