Impact of medicine-related information on medicine purchase and use by literate consumers


AIMS To measure impact of information, education, and communication intervention (IEC) on rational medicine use, purchase, and stocking behavior. MATERIALS AND METHODS This was a pre- and post-design, interventional study. Base data were collected in first visit, using pre tested questionnaire from 500 respondents, who were of either gender, English… (More)
DOI: 10.4103/0253-7613.135956


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