Identity construction on Facebook: Digital empowerment in anchored relationships

@article{Zhao2008IdentityCO,
  title={Identity construction on Facebook: Digital empowerment in anchored relationships},
  author={Shanyang Zhao and Sherri Grasmuck and Jason Martin},
  journal={Computers in Human Behavior},
  year={2008},
  volume={24},
  pages={1816-1836}
}
Early research on online self-presentation mostly focused on identity constructions in anonymous online environments. Such studies found that individuals tended to engage in role-play games and anti-normative behaviors in the online world. More recent studies have examined identity performance in less anonymous online settings such as Internet dating sites and reported different findings. The present study investigates identity construction on Facebook, a newly emerged nonymous online… CONTINUE READING
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