How to Identify Lead Users by Customer Competence

Abstract

Lead users can provide more help for the product development because they have leading requirements and rich experiences on product usage. Therefore, the company must invite lead users to participate development. But by far, it’s still a difficulty to identify lead users from a large amount of common consumers. This paper makes a research and found that… (More)

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Cite this paper

@inproceedings{He2007HowTI, title={How to Identify Lead Users by Customer Competence}, author={Guozheng He and Rongqiu Chen}, year={2007} }