How to Gamify Information Systems - Adapting Gamification to Individual Preferences

@inproceedings{Schbel2016HowTG,
  title={How to Gamify Information Systems - Adapting Gamification to Individual Preferences},
  author={Sofia Sch{\"o}bel and Matthias S{\"o}llner},
  booktitle={ECIS},
  year={2016}
}
Gamification refers to the use of game elements in a non-entertainment-based context, and is a wellknown approach to motivate users of information systems. Despite the positive effects of games in daily life, more gamification projects fail. A possible explanation for this observation is that game elements are often designed without considering the needs of different groups of users. Consequently, we aim to develop a gamification approach that allows us to adapt the gamification elements to the… CONTINUE READING

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