How not to be seen: the contribution of similarity and selective ignoring to sustained inattentional blindness.

@article{Most2001HowNT,
  title={How not to be seen: the contribution of similarity and selective ignoring to sustained inattentional blindness.},
  author={Steven B Most and Daniel J. Simons and Brian J. Scholl and Ra{\'u}l Jimenez and Eoghan Clifford and Christopher F. Chabris},
  journal={Psychological science},
  year={2001},
  volume={12 1},
  pages={9-17}
}
When people attend to objects or events in a visual display, they often fail to notice an additional, unexpected, but fully visible object or event in the same display. This phenomenon is now known as inattentional blindness. We present a new approach to the study of sustained inattentional blindness for dynamic events in order to explore the roles of similarity, distinctiveness, and attentional set in the detection of unexpected objects. In Experiment 1, we found that the similarity of an… CONTINUE READING
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