How Do We React When Our Favorite Characters Are Taken Away? An Examination of a Temporary Parasocial Breakup

  title={How Do We React When Our Favorite Characters Are Taken Away? An Examination of a Temporary Parasocial Breakup},
  author={Julie Lather and Emily Moyer-Gus{\'e}},
  journal={Mass Communication and Society},
  pages={196 - 215}
This study examined reactions to a temporary parasocial breakup situation during the television writers’ strike of 2007–2008 when many television shows stopped airing new episodes. Past research on parasocial breakups and uses and gratifications theory was used to predict emotional and behavioral reactions. Questionnaire results revealed that participants with stronger parasocial relationships experienced greater distress—even after controlling for the number of favorite programs that went off… 

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  • 2020
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