How Big Old Companies Navigate Digital Transformation

@article{Sebastian2017HowBO,
  title={How Big Old Companies Navigate Digital Transformation},
  author={Ina M. Sebastian and Jeanne W. Ross and Cynthia Mathis Beath and Martin Mocker and Kate Moloney and Nils O. Fonstad},
  journal={MIS Q. Executive},
  year={2017},
  volume={16}
}
Elements of Successful Digital Transformation12 New digital technologies, particularly what we refer to as SMACIT3 (social, mobile, analytics, cloud and Internet of things [IoT]) technologies, present both game-changing opportunities and existential threats to big old companies. GE’s “industrial internet” and Philips’ digital platform for personalized healthcare information represent bets made by big old companies attempting to cash 
View via Publisher
publikationen.reutlingen-university.de
359 Citations
Highly Influential Citations
35
Background Citations
143
Methods Citations
21
Results Citations
3

Figures and Tables from this paper

359 Citations

Understanding Digital Strategy for Digital Transformation: A Review of Literature
TLDR
A conceptual framework is proposed based on the findings to offer implications for organizations in the MENA region for practice and organizations can use the conceptual framework as a road map in guiding them towards devising digital strategies for their digital transformation.
SMART COMPANIES: How to reach sustainability during a digital transformation
These are difficult times! Almost every industry is facing a real risk of disruption from cutting-edge technologies in the digital world. This reality drives companies to change and adapt their…
SMART COMPANIES: How to reach sustainability during a digital transformation
TLDR
This paper is an attempt to discuss how to seize the opportunity of digital transformations in order to reach sustainability, and answers, through real world examples, how companies, during a digital transformation, could increase profitability and their social footprint while reducing their impacts on environment.
Smart Companies: Digital Transformation as the New Engine for Reaching Sustainability
The concept of sustainability has increasingly gained traction in both business and academic worlds. Finding a balance between economy, society and environment requires implementing changes at the…
Designing a Future-Ready Enterprise: The Digital Transformation of DBS Bank
TLDR
A framework based on the digital transformation journey of DBS Bank is presented and new managerial insights for driving digital transformation strategically are drawn.
Transforming business using digital innovations: the application of AI, blockchain, cloud and data analytics
TLDR
This study explores digital business transformation through the lens of four emerging technology fields: artificial intelligence, blockchain, cloud and data analytics (i.e., ABCD), finding wide-reaching and diverse applications among a variety of vertical sectors.
Understanding of Digital Transformation and Its Background
  • Norio Imai
  • Computer Science
    Japan Marketing Journal
  • 2020
TLDR
In the future marketing research, the impact of digital transformation on a company’s performance, value creation process with complementary product providers, technology capacity development process with IT departments, and identification of the roles and responsibilities of the CDOs and their teams are suggested.
Navigating Companies through the Jungle of Emerging Digital Technology Strategies
Between 2010 and 2020 numerous strategic approaches that deal with digital technologies including IoT, AI and Big Data emerged. These approaches contain aspects that can be associated with existing…
Strategy archetypes for digital transformation: Defining meta objectives using business process management
The Architectural Enablement of a Digital Platform Strategy
TLDR
A path constitution perspective reveals how a company can re-architect its pre-existing information infrastructure into a digital platform and articulating how this transformation removes previous barriers to digital innovation.
...
...

References

SHOWING 1-4 OF 4 REFERENCES
How LEGO Built the Foundations and Enterprise Capabilities for Digital Leadership
TLDR
The term digitalization goes beyond an organization taking advantage of digital platforms, but rather reflects the way that digital media and platforms influence the restructuring of the economy, society and culture.
Digital transformation strategy making in pre-digital organizations: The case of a financial services provider
Beyond strategic information systems: towards an IS capability
1 How to Develop a Great Digital Strategy
As leading technology companies embrace biometrics, artificial intelligence (AI), drones, and other exciting digital technologies, senior business executives at many other companies feel pressured to…