How Biased is the Population of Facebook Users? Comparing the Demographics of Facebook Users with Census Data to Generate Correction Factors

@article{Ribeiro2020HowBI,
  title={How Biased is the Population of Facebook Users? Comparing the Demographics of Facebook Users with Census Data to Generate Correction Factors},
  author={Filipe Nunes Ribeiro and Fabr{\'i}cio Benevenuto and Emilio Zagheni},
  journal={12th ACM Conference on Web Science},
  year={2020}
}
  • Filipe Nunes Ribeiro, Fabrício Benevenuto, Emilio Zagheni
  • Published 2020
  • Computer Science
  • 12th ACM Conference on Web Science
  • Censuses and representative sampling surveys around the world are key sources of data to guide government investments and public policies. However, these sources are very expensive to obtain and are collected relatively infrequently. Over the last decade, there has been growing interest in the use of data from social media to complement more traditional data sources. However, social media users are not representative of the general population. Thus, analyses based on social media data require… CONTINUE READING

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