How “ American ” is Barack Obama ? The role of national identity in a historic bid for the White House

  title={How “ American ” is Barack Obama ? The role of national identity in a historic bid for the White House},
  author={Thierry Devos and Debbie S. Ma},
Against the backdrop of the 2008 presidential election, we examined the extent to which the American identity was implicitly and explicitly associated with Barack Obama compared to Tony Blair (Study 1), Hillary Clinton (Study 2), and John McCain (Studies 3 and 4). When conscious control was relatively limited and targets were categorized based on race, the American identity was less strongly associated with Obama than with the other candidates. This effect was stronger than when the candidates… CONTINUE READING

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