Higher growth through the Blue Ocean Strategy: Implications for economic policy

@inproceedings{Lindic2012HigherGT,
  title={Higher growth through the Blue Ocean Strategy: Implications for economic policy},
  author={Jaka Lindic and Mojca Bavdaz and H{\'e}l{\'e}na Kovacic},
  year={2012}
}
Higher growth is a key goal of companies, governments, and societies. Economic policies often attempt to attain this goal by targeting companies of certain sizes that operate in specific industries and focus on a specific business activity. This approach to policy making has considerable shortcomings and seems to be less than fully effective in increasing economic growth. We suggest a new approach to policy making that stems directly from the entrepreneurial perspective. This approach examines… CONTINUE READING

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