Hegemony, Gender Stereotypes and Disney: A Content Analysis of Frozen and Snow White

  title={Hegemony, Gender Stereotypes and Disney: A Content Analysis of Frozen and Snow White},
  author={Larisa Arnold and McKenna Seidl and Ariel Deloney},
  journal={Concordia Journal of Communication Research},
A content analysis was conducted and focused on the gender roles, gender expectations, and social norms in Disney films. The researchers studied one past Disney film, Snow White and compared it with the most recent Disney film, Frozen to draw distinctions and similarities between them. Through a chi square test of association comparing specific Disney roles of both men and women, minimum differences have been shown between past and recent films. Disney has made changes in their films by… 
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