3.0--behavioral economics and insurance exchanges.

  title={ 3.0--behavioral economics and insurance exchanges.},
  author={Peter A Ubel and David A. Comerford and Eric J. Johnson},
  journal={The New England journal of medicine},
  volume={372 8},
Now that glitch-free U.S. health insurance exchanges are presenting consumers with robust sets of health insurance choices, it's time to redesign exchange websites so as to maximize the chances that consumers will choose plans best suited to their needs and preferences. 
Consumer Decisionmaking in the Health Care Marketplace
To understand how consumers make decisions and the extent to which various factors can hinder decisionmaking, RAND researchers reviewed the literature on health insurance choice and on designingExpand
The Costs of Poor Health Plan Choice and Prescriptions for Reform
We investigate the costs and consequences of plan choice in the ACA. In a first study, we assess the potential financial consequences of inefficient plan choices using pricing data for the severalExpand
Consumer Health Insurance Shopping Behavior and Challenges: Lessons From Two State-Based Marketplaces
Surprisingly, prior Medicaid enrollees and the uninsured were more likely to have multiple shopping challenges than enrollees with prior employer coverage and assistance targeting enrollees who previously had Medicaid or lacked insurance could improve both shopping experiences and downstream outcomes in plans. Expand
Information Gaps and Health Insurance Enrollment: Evidence from Affordable Care Act Assister Programs
I study changes in health insurance coverage associated with a large government initiative to help people understand and compare their health insurance options. Funding for the initiative was notExpand
Shopping on the Public and Private Health Insurance Marketplaces: Consumer Decision Aids and Plan Presentation
The ACA’s public health insurance exchanges offered more tools in OEP4 to help consumers select a plan, and the total cost estimates for a standardized consumer varied widely on public versus private exchanges. Expand
The costs of poor health (plan choices) & prescriptions for reform
Evidence suggests that when confronted with a large menu of health plan choices, consumers may not select the most efficient (that is, the most cost-effective) option. In anticipation of suchExpand
Taking The Next Step: Leveraging Behavioral Economics for Health Exchange Re-Enrollees
ith the recent close of the 2019 Open Enrollment Period, the federal health exchange marks the end of six tumultuous years – years characterized by recurrent system-wide crashes, highly politicizedExpand
The Questionable Value of Having a Choice of Levels of Health Insurance Coverage.
  • K. Ericson, Justin R. Sydnor
  • Economics, Medicine
  • The journal of economic perspectives : a journal of the American Economic Association
  • 2017
How the forces of consumer confusion and adverse selection interact with each other and with market institutions to affect how valuable it is to have multiple levels of health insurance coverage available in the market is examined. Expand
Can Plan Recommendations Improve the Coverage Decisions of Vulnerable Populations in Health Insurance Marketplaces?
As millions of adults grapple with choosing plans in marketplaces and whether to switch plans during open enrollment, it is time to consider marketplace redesigns and leverage insights from the behavioral sciences to facilitate consumers’ decisions. Expand
Insurance Plan Presentation and Decision Support on and State-Based Web Sites Created for the Affordable Care Act
Performance of the health insurance marketplaces will critically depend on the order in which plans are displayed, the plan features listed, and the availability of decision-support tools created for consumers, according to changes between the first and second open enrollment periods. Expand


Can Consumers Make Affordable Care Affordable? The Value of Choice Architecture
This work conducts 6 experiments asking people to choose the most cost-effective policy using websites modeled on current exchanges, suggesting there is significant room for improvement in performance. Expand
Wine Online: Search Costs and Competition on Price, Quality, and Distribution
A fundamental dilemma confronts retailers with stand-alone sites on the World Wide Web and those attempting to build electronic malls for delivery via the Internet, online services, or interactiveExpand
A Low Information Theory of Ballot Position Effect
This article suggests a theory of ballot position effect based on the amount of information present in the electorate while accounting for several alternative hypotheses. The more information thatExpand
Numeracy and Decision Making
Findings were consistent with highly numerate individuals being more likely to retrieve and use appropriate numerical principles, thus making themselves less susceptible to framing effects, and their affective responses were more precise. Expand