Goodness-of-Fit Measures for Two-mode Cluster Analyses

  title={Goodness-of-Fit Measures for Two-mode Cluster Analyses},
  author={Andreas Unterreitmeier and Manfred Schwaiger},
Two-mode cluster analyses take pleasure in increasing distribution not only in psychological but also in management applications, for example in the controlling of advertising effects (Schwaiger 1997a). Until today, only a few index numbers exist that are able to measure the goodness-of-fit of a two-mode classification, like VAF, TIC and CCC.