Golden rice and beyond.

@article{Potrykus2001GoldenRA,
  title={Golden rice and beyond.},
  author={Ingo Potrykus},
  journal={Plant physiology},
  year={2001},
  volume={125 3},
  pages={1157-61}
}
The term “golden rice” was coined by a Thai businessman who is active in initiatives aimed at reducing the birth rate, a major cause of the food security problem. As it turned out, the term “golden rice” has proven to be enormously successful in piquing the interest of the public. (I gave up tallying its mention in the popular media after more than 30 television broadcasts and 300 newspaper articles, but I am still busy with requests for interviews every week.) It is difficult to estimate how… CONTINUE READING
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