Corpus ID: 49475625

German Generation Y’s PurchaseIntention towards Packaging-Free Products: A TPB Approach

@inproceedings{Senger2018GermanGY,
  title={German Generation Y’s PurchaseIntention towards Packaging-Free Products: A TPB Approach},
  author={Pia Senger and Esra {\"O}z{\"u}lk{\"u}},
  year={2018}
}
Background: The problem of increasing amounts of food packaging waste especially in Germany leads to the challenge of how to minor waste by using no packaging in order to listen to environmental-co ... 
2 Citations
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