GROOMING, GOSSIP, FACEBOOK AND MYSPACE: What can we learn about these sites from those who won't assimilate?

@inproceedings{Tufekci2008GROOMINGGF,
  title={GROOMING, GOSSIP, FACEBOOK AND MYSPACE: What can we learn about these sites from those who won't assimilate?},
  author={Zeynep Tufekci},
  year={2008}
}
This paper explores the rapid adoption of online social network sites (also known as social networking sites) (SNSs) by students on a US college campus. Using quantitative (n = 713) and qualitative (n = 51) data based on a diverse sample of college students, demographic and other characteristics of SNS users and non-users are compared. Starting with the theoretical frameworks of Robin Dunbar and Erving Goffman, this paper situates SNS activity under two rubrics: (1) social grooming; and (2… CONTINUE READING

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Social Network Sites: Users and Uses

  • Advances in Computers
  • 2009
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