Functional or constructive attitudes: Which type drives consumers' evaluation of meat products?

@article{Hamlin2016FunctionalOC,
  title={Functional or constructive attitudes: Which type drives consumers' evaluation of meat products?},
  author={Robert P. Hamlin},
  journal={Meat science},
  year={2016},
  volume={117},
  pages={97-107}
}
Consumer attitudes towards meat can be divided up into two types: Functional attitudes which are stable and exist over long periods of time, and constructive attitudes which are ephemeral and usually constructed at the point of sale. This research investigated the temporal and situational stability of meat consumers' attitudes by using the same established… CONTINUE READING