FuTSe: a fuzzy taxonomy service to facilitate product search

Abstract

The number of people who buy services and products on-line have drastically accelerated over the last couple of years. Service and product vendors like IBM and Amazon claim that 50% of their customers begin their journey on the respective on-line sites be it for technical support, maintenance services or new product purchase. Enabling customers to get to… (More)
DOI: 10.1145/3152494.3152513

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