From mechanism to virtue: Evaluating Nudge theory

  title={From mechanism to virtue: Evaluating Nudge theory},
  author={M. Kosters and Jeroen van der Heijden},
  pages={276 - 291}
  • M. Kosters, Jeroen van der Heijden
  • Published 2015
  • Sociology
  • Evaluation
  • Ever since Thaler and Sunstein published their influential book Nudge, the book and the theory it presents have received great praise and opposition. Nudge theory, and more particularly, nudging may be considered an additional strategy providing some novel instruments to the already rich governance toolbox. But what is its value? The current debates on Nudge theory are often highly normative or ideologically driven and pay limited attention to more practical aspects of the theory. Is nudging… CONTINUE READING
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