From game design elements to gamefulness: defining "gamification"

Abstract

Recent years have seen a rapid proliferation of mass-market consumer software that takes inspiration from video games. Usually summarized as "gamification", this trend connects to a sizeable body of existing concepts and research in human-computer interaction and game studies, such as serious games, pervasive games, alternate reality games, or playful… (More)
DOI: 10.1145/2181037.2181040
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