Framing Media Masculinities: Men's Lifestyle Magazines and the Biopolitics of the Male Body

@inproceedings{Boni2002FramingMM,
  title={Framing Media Masculinities: Men's Lifestyle Magazines and the Biopolitics of the Male Body},
  author={Federico Boni},
  year={2002}
}
Over the last few years, there have been more and more men's lifestyle magazines being published, providing men with a plethora of self-help articles. This article aims to understand this recent phenomenon through an analysis of the Italian edition of Men's Health, the most important men's lifestyle magazine in Italy. The main hypothesis is that the recent and growing success of Men's Health in the Italian magazine market is a reflection of men's changing gender relations and identities. By… CONTINUE READING

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