Food marketing on children's television in two different policy environments.

@article{Kent2011FoodMO,
  title={Food marketing on children's television in two different policy environments.},
  author={Monique Potvin Kent and Lise Dubois and Alissa Wanless},
  journal={International journal of pediatric obesity : IJPO : an official journal of the International Association for the Study of Obesity},
  year={2011},
  volume={6 2-2},
  pages={e433-41}
}
OBJECTIVE To examine the differences in exposure to food marketing on television between English children in Ontario, and French and English children in Quebec as each group is influenced by different advertising policies. METHODS In total, 428 children aged 10-12 completed television viewing diaries for 7 days. During the same week, 32 television stations were recorded between 6 am and 12 am. A content analysis of advertisements, contests and sponsorship announcements that aired during… CONTINUE READING