Focusing on Desirability : The Effect of Decision Interruption and Suspension on Preferences

@inproceedings{Liu2007FocusingOD,
  title={Focusing on Desirability : The Effect of Decision Interruption and Suspension on Preferences},
  author={Wendy F Liu},
  year={2007}
}
This research examines the phenomenon of interruptions and suspensions in decision making. It is proposed that information processing may change from a bottom-up, data-driven to a top-down, goal-directed mode after an interruption, thereby affecting preferences. In particular, in decisions involving desirability and feasibility conflicts, because desirability is a superordinate goal to feasibility, four studies found that when a decision is interrupted and later resumed, people become more… CONTINUE READING
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