Focus Groups for Artifact Refinement and Evaluation in Design Research

@article{Tremblay2010FocusGF,
  title={Focus Groups for Artifact Refinement and Evaluation in Design Research},
  author={Monica Chiarini Tremblay and Alan R. Hevner and Donald J. Berndt},
  journal={CAIS},
  year={2010},
  volume={26},
  pages={27}
}
Focus groups to investigate new ideas are widely used in many research fields. The use of focus groups in design research poses interesting opportunities and challenges. Traditional focus group methods must be adapted to meet two specific goals of design research. For the refinement of an artifact design, exploratory focus groups (EFGs) study the artifact to propose improvements in the design. The cycle of build and evaluate using EFGs continues until the artifact is released for field test in… CONTINUE READING

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