Fame and Ultrafame: Measuring and comparing daily levels of 'being talked about' for United States' presidents, their rivals, God, countries, and K-pop

@article{Dodds2022FameAU,
  title={Fame and Ultrafame: Measuring and comparing daily levels of 'being talked about' for United States' presidents, their rivals, God, countries, and K-pop},
  author={Peter Sheridan Dodds and Joshua R. Minot and Michael V Arnold and T. Alshaabi and Jane Lydia Adams and David Rushing Dewhurst and Andrew J. Reagan and Christopher M. Danforth},
  journal={ArXiv},
  year={2022},
  volume={abs/1910.00149}
}
When building a global brand of any kind—a political actor, clothing style, or belief system— developing widespread awareness is a primary goal. Short of knowing any of the stories or products of a brand, being talked about in whatever fashion—raw fame—is, as Oscar Wilde would have it, better than not being talked about at all. Here, we measure, examine, and contrast the day-to-day raw fame dynamics on Twitter for US Presidents and major US Presidential candidates from 2008 to 2020: Barack… 

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